Privacy Policy

Last updated: January 15, 2026

Fresh Tomato ("we", "our", or "us") operates the website freshtomato.live. This Privacy Policy explains what personal data we collect, why we collect it, how we use it, and the rights you have with regard to your data.

By using this website or placing an order with us, you agree to the practices described in this policy.

1. Information We Collect

We may collect the following categories of personal information:

• Contact information: name, email address, phone number, delivery address.
• Order information: products purchased, quantities, order history, payment confirmation references.
• Account information: username and encrypted password if you create an account.
• Communication records: emails, form submissions, or messages you send us.
• Usage data: pages visited, browser type, device type, IP address, and referring URL, collected via server logs and analytics cookies.

2. How We Use Your Information

We use the personal data we collect to:

• Process and fulfil your orders and subscriptions.
• Communicate with you about your orders, including dispatch and delivery notifications.
• Respond to enquiries submitted through our contact form.
• Send marketing communications where you have consented to receive them.
• Improve the functionality and content of our website through aggregated analytics.
• Comply with legal obligations, including tax and accounting requirements.

3. Legal Basis for Processing

We process your personal data on the following legal bases:

• Contract performance: processing is necessary to fulfil your order or subscription.
• Legitimate interests: improving our website, preventing fraud, and maintaining business records.
• Consent: for marketing emails and non-essential cookies, which you may withdraw at any time.
• Legal obligation: where we are required to process data to comply with applicable law.

4. Cookies

We use cookies to enhance your browsing experience. These include:

• Strictly necessary cookies: required for the website to function (e.g. shopping basket state).
• Analytics cookies: help us understand how visitors use our site. These are set only after you consent via our cookie banner.
• Marketing cookies: used to show relevant advertising. Set only with your consent.

You can withdraw consent for non-essential cookies at any time by adjusting your browser settings or using the cookie preferences link in our footer.

5. Sharing Your Data

We do not sell your personal data. We may share it with trusted third parties only where necessary:

• Payment processors (to authorise and complete transactions).
• Courier and logistics partners (to deliver your orders).
• Email service providers (to send transactional and marketing communications).
• Analytics providers on an aggregated, anonymised basis.
• Legal authorities where required by applicable law.

6. Data Retention

We retain personal data only as long as necessary for the purposes for which it was collected. Order records are kept for seven years to comply with tax law. Marketing consent records are kept until you withdraw consent plus an additional 12 months for audit purposes.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

• Access the personal data we hold about you.
• Request correction of inaccurate data.
• Request deletion of your data ("right to be forgotten").
• Object to or restrict processing in certain circumstances.
• Request a portable copy of your data.
• Withdraw consent where processing is based on consent.

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. All data transmissions are encrypted via TLS/HTTPS. Payment data is processed exclusively through PCI-compliant third-party processors; we do not store card numbers on our servers.

9. Children's Privacy

Our website is not directed at children under the age of 16. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us so we can delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of our website following any changes constitutes acceptance of the updated policy.

11. Contact

For privacy-related questions or requests, contact us at:
Email: [email protected]
Website: freshtomato.live/contact